Festival of Love and Humanity 2012

Why not come and join in this great event and celebrate the Festival of Love and Humanity.

When: Saturday 15th September 2012

Where: Larnaca Municipality Park

Time: 1700 - 2330

Activities:

Music

Dancing

Clowns

Children's Activities

Games

Come along for a fun packed day!!!

Awakenings Larnaca Holistic Fair

Awakenings Larnaca Holistic Fair

Date: 6th & 7th October 2012

Venue: Flamingo Beach Hotel, MacKenzie

Time: 9am - 5pm

Cost: 3 Euro

Children under 12 years old free entrance

Facebook for LPNeurs - One step at the time

Dear reader,

Today I would like to share some tips from experts that have helped me on my Facebook journey. You must not wait until you have the perfect outcome in mind to go out there on your Internet presence. It is better to start small and build up and improve as you go along. 

I received a seven step guide to succeeding on social strategy by expert Mari Smith whose page is http://www.marismith.com 

The first step is having a strong and consistent brand, create a logo and use it as your page's profile picture, send the right message through your cover photo and be consistent throughout all of your Internet pages. The next two steps are content and engagement that we have discussed in previous articles. The fourth step is promotion with two great tips: include your URL at the foot of all emails and engage with other pages as your page and not as yourself. Next is conversion of your new contacts into business by offering your product or service. Last two steps are metrics of your progress to see how you're doing and ways to scale up as social media presence and business grows.

Facebook pages offer all of the tools to follow this valuable series of steps. Remain focused and work on them one step at the time, do as much as you can and you'll be doing your best, feel proud of every little achievement. As with most things practice makes perfect so trying new ways of presenting your product, new posting hours and new kind of posts is all part of your strategy. The Vanity URL can be set in the section of your Admin Panel for Editing your page. Make it simple and easy to remember so you don't have to cut and paste the link every time you want to share your page. Once you have a Vanity URL you just type 'facebook.com/yourpageschosenname'  and it automatically embeds in Facebook's HTML. This translates into a preview of your page including its logo/profile picture appearing in any message or comment you type it into within the Facebook platform. As part of Fb etiquette it's better to share your page's link in comments only if you're asked to do so. You are free to share on your personal timeline, in your group or any other pages you might have as many times as you want. Since the exposure is only 16% for every post, make sure you share it several times a week and at different times of the day. You must do this consistently over time to increase your fan base. Not all your contacts or group members get to see every single share, so you won't be spamming their news feed or notifications if you repost cautiously. There are other ways such as 'like ladders' and 'Fanpage parties' where you are specifically asked to share a link to your page or to tag your page. The way to tag your page is by typing @yourpagename and it pops up highlighted in blue within the Facebook platform. Another way to promote your page and your products or services is by writing it all in a blog. Here's a link for more on that http://www.thechoicedrivenlife.com/3-big-reasons-your-online-business-needs-a-blog-2/ 

Remember we said that inbound marketing brings the business to you rather than you going out there and promoting on billboards, printed mags or TV. So 5% of your page's content should be on what you offer. Make sure you use this slice of the pie and promote what you sell. You can even install an application with a shopping cart for people to be able to shop online directly from your Facebook page! Of course if you already have an online shop, then all you have to do is to link it to your Facebook page or viceversa. Make it easy for people to find your webpage by adding it into the About section of your page so that is visible on the timeline, right under your page's profile picture. What you do should be clear at a glimpse of anyone who clicks on your page's name. People's attention span is very short when on social media as they are unwinding when they're on it.

Facebook has the page insights that you can check from you Admin Panel and it shows you how popular each post has been in the last month. It is good to study these once a month to analise what kind of post was more successful and also to determine at what time did you get the maximum response. The general tendency is that visual posts are the top engagers but you have to find your 'sweet spot' for best timing of your posts according to your audience and time of year. 

Last but not least you must have a plan in place for when your business starts growing and you don't have the time to manage the inbound marketing through social media. Are you going to assign someone in your company to do the work for you or are you going to hire the help of people who concentrate on the use of social networks for this purpose. This is what mentor Mari Smith suggests and I wanted to share it with you in the our Cypriot context. 

Thanks for reading,

Veronica

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www.facebook.com/GeekOroklini

https://plus.google.com/u/0/

www.pinterest.com/ocg201

http://cy.linkedin.com/pub/veronica-solorzano-athanasiou/56/a48/b8a

Salmon fish cakes with rocket, capers & lime dressing

This weeks delicious fish cake recipe is really easy, allow yourself 1 hour to prepare, cook and serve. Make as many as you like large or small. Use Cod and leave out the dressing for a tasty meal for all the family!!

200g Salmon trim cut into 1.5cm chunks
200g Potatoes – peeled & diced into 1cm chunks
30g Flat leaf parsley – washed & chopped
1 Lemon – squeezed juice
200g Breadcrumbs
2 Eggs – whisked
100g Flour
Salt and Freshly ground Black Pepper to taste

Method

Steam the potatoes until tender approx 30 minutes

Remove the potatoes from the steamer & place in a pan

Dry the potatoes out on a medium heat for 5 minutes

Add the salmon & mix slowly

Leave for 5 minutes to allow the heat from the potatoes to start cooking the fish

Add the parsley, seasoning & some lemon juice to taste

Cool in a bowl until virtually cold

Shape into fish cake shapes

Dip the cakes through the flour, egg & breadcrumbs & reshape as needed

Lime dressing

1 x Lime – micro planned zest & juice

Salt

Sugar

3 dessert spoons of Olive Oil

1 bunch rocket

Capers

Set a frying pan on the heat & add enough oil to cover the bottom & about 3 mills up the side

When the oil is hot fry the fishcakes for approx 3 – 4 minutes either side then remove & place on draining paper to remove the excess fat

Place the fish cake in the centre of the plate / bowl

Whisk the lime juice, zest, seasoning & oil to make a dressing

Dress the rocket with the lime dressing & place a handful on top of the fish cake

Sprinkle a few capers around & serve

Enjoy!

Marilyn x

The American Academy Junior School International Cook Book is NOW AVAILABLE priced 10euro.  Get your copy today!!!

Body & Soul Space

Rachel Petrou - Creator and Director of Body Soul Space

Experienced dedicated BWY trained yoga teacher 500 hours

Dynamic Yoga Teacher 200 hours, certified UK PILATES mat and semi private,

Pregnancy Yoga

Kids Yoga

Rachel hosts Holistic workshops, retreats and holidays, led by herself and other internationally acclaimed teachers. Facilitator of Dynamic Yoga Teacher training with Guru Godfrey Devereux  fully certified in Pilates mat and Reformers, she combines her personal training and mat classes with TRX and pilates equipment.

Rachel is constantly updating her knowledge and skill in her work, through regular up to date teacher training workshops and seminars.

Therapists and other classes held within the space

Polly Duncan Reflexology, indian head massage, lymphatic drainage, Swedish massage, Hot stone massage 99717997

Mia Kassianides - Bio Meridian Testing - 99929175

The space is also available for private seminars, workshops, and classes on an hourly, daily and monthly basis, please call Rachel for details.
For further Information : please contact Rachel on 96336977 or email  yogirachel@hotmail.co.uk